Weekly Social Media Scoop: Trial Reels Expand, TikTok Bulletin Boards, Threads DMs & More
%20(1).webp)
What’s New on Instagram & Edits?
Trial Reels Expanding in Pro Dashboard
Instagram’s “Trial Reels” feature, which helps creators test content performance, is rolling out to more users via the Professional Dashboard.
Repost Feature Rolls Out Globally
After months of testing, you can now repost content on Instagram natively—no more workarounds.
New “Rosalía” Font for Stories & Reels
Instagram has added a handwritten-style font inspired by Rosalía.
AI Summaries in Search
Instagram now shows AI-generated summaries at the top of search results. Accounts still appear, but summaries guide results when no exact match is found.
Edits App Gets Insight Upgrades (Again)
The Insights tab now shows Reach and New Followers, plus sorting options for your Reels based on likes, comments, and saves.
What’s New on Threads?
DMs Are Rolling Out Globally
Threads users now have access to their own private inbox for direct messaging, separate from Instagram DMs. Messaging is limited to followers and mutuals aged 18+, with controls and request folders coming soon.
{{cta-component}}
Spoiler Tags Now Work for Videos
Threads users can now mark videos as spoilers (previously this only worked for images). Hidden content is blurred until tapped.
What’s New on TikTok?
Hashtag Limit Recommended for Performance
TikTok now recommends no more than 5 hashtags per post to boost visibility and avoid crowding captions.
Use CapCut for Captions, Says TikTok
TikTok suggests creators use CapCut’s captioning tools for better algorithmic performance.
Bulletin Boards Testing for Broadcast Messaging
TikTok is testing Bulletin Boards, a one-way messaging tool where creators and brands can post updates (text, images, or videos) to followers directly via a DM-like interface. Users can react, but not reply.
What’s New on LinkedIn?
Video Covers Now on Articles and Newsletters
LinkedIn is rolling out the ability to add video covers to articles and newsletters. These autoplay in the feed and appear in emails, helping creators grab more attention. Recommended: short horizontal videos (max ~30 seconds).
{{form-component}}
What’s New on X (Twitter)?
Hashtags Banned in Promoted Posts
In a new aesthetic-focused decision by Elon Musk, hashtags are now banned in X ads. The goal? Cleaner visuals and fewer distractions from CTAs. However, this limits brand campaigns that rely on branded tags.
What’s New in the TikTok Ban Drama?
Trump Says a Deal Is Close
Trump claims a U.S. buyer is lined up for TikTok, pending Chinese government approval. Meanwhile, other reports say negotiations have stalled. The next ban deadline is September 17, so expect more back-and-forth before then.












Heading 1
Heading 2
Heading 3
Heading 4
Heading 5
Heading 6
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
Block quote
Ordered list

- Item 1
- Item 2
- Item 3
Unordered list
- Item A
- Item B
- Item C
Bold text
Emphasis
Superscript
Subscript