Made by Vaculik: Finding the Right Tool Makes All the Difference

A few months back, the social team at Made by Vaculik made a big decision.
After years of using a tool that no longer met their needs, they moved all their social media operations to ZoomSphere. What started as a bold step quickly became a confirmation that they’d made the right choice.
But first things first, who exactly is Made by Vaculik?
A Creative Powerhouse with Global Reach
MADE BY VACULIK is a full-service advertising agency operating in Slovak and Czech market. With its almost 30-year history MADE BY VACULIK has serviced over 250 brands. Although it has never been part of an interantional network, its creative and strategic outputs have crossed local borders, from which a lot of them were adapted in over 35 countries in Europe, Asia and Latin America.
Their campaigns have received over 500 local & international awards, including those from New York Festivals, Cannes Lions, Epica Awards, and Golden Drum.
Over the years, they have been working with brands like Raiffeisen Group, Telekom, Heineken brands, Tesco, Metaxa, Avon, and many more. Currently servising long-term clients such as Tatra banka, Raiffeisen bank in Slovakia, Orange Slovakia, Kia and freshly Tiger brand from Maspex portfolio in Slovak and Czech market.
Always ready to help also other brands with artistic or educational background, such as The Academy of Performing Arts in Bratislava (the largest art school in Slovakia) or Artistic Collective Lúčnica, local cultural phenomenon with very fresh new visual identity created by MADE BY VACULIK on the occasion of the 75th anniversary, achieving many awards and industry recognition locally & internationally.

ZoomSphere: A Fresh Start, A Better Workflow
In January 2025, the team switched to ZoomSphere. And the results came quickly.
We sat down with four of their social media managers in Bratislava, some of whom had been with the agency for just a few weeks or months. That made their input even more interesting — they compared ZoomSphere with other tools through a fresh pair of eyes.


Here’s what they shared:
What Makes ZoomSphere Stand Out:
1. A tool they can trust
For social media managers, trusting your tool is non-negotiable. When you're managing dozens of posts across multiple clients and platforms, there’s no room for doubt — your scheduled content simply has to go live on time.
2. Better client communication
One of the biggest wins? The comment panel is next to each post.
No more emailing feedback or tracking changes in Excel. Clients leave comments directly under the post in ZoomSphere. Simple. Efficient.

And even clients who aren’t exactly “digital natives”? No problem.
They don't need to log in regularly thanks to email notifications with a direct review link. They get pinged when their input is required, and they know exactly where to go.


3. A publisher that makes sense
That one-glance clarity makes a big difference when managing multiple clients and content types.
When you're working across dozens of posts, brands, and platforms, you can’t afford to get lost in a messy calendar. ZoomSphere’s visual layout with color-coded statuses and a clear structure helps the team instantly see what’s in progress, what’s approved, and what’s ready to go live.
It keeps everyone aligned, saves time, and reduces errors. Because the easier it is to see the big picture, the faster you can move.

4. An intuitive experience

When everything (platforms, post types, feedback, statuses) lives in one clear place, the entire team can work faster and with fewer mistakes.
ZoomSphere’s intuitive interface makes it easy for anyone to jump in, from seasoned marketers to less tech-savvy clients.

The Numbers Behind the Success
Since switching to ZoomSphere, the Slovak team at Made by Vaculik has:
✔️ Managed content for five major platforms — Facebook, Instagram, LinkedIn, TikTok, and YouTube
✔️ Operated across 10 custom workspaces
✔️ Onboarded 50 users, including both internal team members and clients
✔️ Published over 655 posts

Wrapping Up
Since January 2025, the Slovak team at Made by Vaculik has used ZoomSphere to manage content across five major platforms, onboard 50+ internal and client users into 10 dedicated workspaces, and publish over 655 posts.
We're incredibly proud to support such a creative and forward-thinking agency.

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Thank you, Made by Vaculik, for trusting ZoomSphere and letting us be a part of your journey. We’re happy to help you do your best work every single day.












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